INSEAD


Book Briefing

'Built to Innovate' by Ben M. Bensaou: The approaches behind the Magic Eraser, Marvel Studios, and other breakthroughs

'Built to Innovate' is a playbook for closely marrying the execution and innovating functions within organizations rather than separating them as is often done, and empowering all employees to play a role.

'Built to Innovate' by Ben M. Bensaou: The approaches behind the Magic Eraser, Marvel Studios, and other breakthroughs